This article gives an overview of each page of the Ad360 platform. For detailed descriptions of each page, we recommend reading the Ad360 Overview category and its articles.
Account Overview
https://console.ad360.media/account/
Your Account Overview displays the total aggregated data for all advertisers in your account.
Select one of your advertisers in the drop-down menu to see the list of its campaigns.
Advertiser Dashboard
https://console.ad360.media/advertisers/
The Advertiser Dashboard page lists all advertisers in your account.
From this page, you can create a new advertiser by clicking the top-right button or view a specific advertiser by clicking on it in the table below. You can also activate or deactivate an advertiser using the “Status” toggle button in the table.
Advertiser Overview
https://console.ad360.media/advertisers/overview
The Advertiser Overview page displays the data for a specific advertiser.
From this page, you can create a new campaign, creative or segment using the top-right buttons. The table at the bottom of the page lists the campaigns belonging to this advertiser.
Advertiser Create
https://console.ad360.media/advertisers/new
The Advertiser Create page allows you to create a new advertiser in your account.
Each advertiser in Ad360 regroups a number of campaigns, as well as creative assets, segments, and other settings. It's up to you to decide how to group your advertisers and campaigns. You might create an advertiser for all the campaigns you need to run for a particular client. Or you might create separate advertisers for different product lines or divisions.
Campaign Dashboard
https://console.ad360.media/campaigns/
The Campaign Dashboard page lists all campaigns in your account.
From this page, you can create a new campaign by clicking the top-right button or view a specific campaign by clicking on it in the table below.
Campaign Overview
https://console.ad360.media/campaigns/view
The Campaign Overview page displays the data for a specific campaign.
From this page, you can edit the campaign settings, or create a new line item using the top-right buttons. The table at the bottom of the page lists the line items belonging to this campaign.
Campaign Create
https://console.ad360.media/campaigns/new
The Campaign Create page allows you to create a new campaign under one of your advertisers. By default, the campaign will be created under the advertiser that you had selected on the previous page (before clicking on the “Create Campaign” button). If you wish to create the campaign under another advertiser, you can change the selected advertiser using the top-left dropdown menu.
Each campaign in Ad360 regroups a number of line items, which determine where, when to whom your ads will be displayed. It's up to you to decide how you want to organize your campaigns and line items. You might create a campaign for each promotion of a particular client. Or you might create separate campaigns for different products or offers.
Line Items Dashboard
https://console.ad360.media/lineitems/
The Line Item Dashboard page lists all line items in your account.
From this page, you can create a new line item by clicking the top-right button or view a specific line item by clicking on it in the table below.
Line Item Overview
https://console.ad360.media/lineitems/view
The Line Item Overview page displays the data for a specific line item.
From this page, you can edit the line item settings, or associate a new creative using the top-right buttons. The table at the bottom of the page lists the creatives currently associated with this line item.
Line Item Create
https://console.ad360.media/lineitems/new
The Line Item Create page allows you to create a new line item under one of your campaigns. By default, the line item will be created under the campaign that you had selected on the previous page (before clicking on the “Create Line Item” button). If you wish to create the line item under another campaign or even under another advertiser, you can change the selected advertiser and campaign using the two top-left dropdown menus.
Each line item contains settings allowing Ad360 to know which audiences to target and display your advertisements to, such as the audience geolocation, their characteristics, and which creative asset to show them.
Creatives Dashboard
https://console.ad360.media/creatives/
The Creatives Dashboard page lists all creatives in your account.
From this page, you can create a new creative by clicking the top-right button or view a specific creative by clicking on it in the table below.
Creative Create
https://console.ad360.media/creatives/new
The Creative Create page allows you to add a new creative asset or tag under one of your advertisers. By default, the creative will be created under the advertiser that you had selected on the previous page (before clicking on the “Create Creative” button). If you wish to create the creative under another advertiser, you can change the selected advertiser using the top-left dropdown menu.
Creatives can be associated with line items so that you can match a specific asset and message to the audience targeted by specific line items.
One creative can be associated with as many line items and campaigns as you wish.
Segments Dashboard
https://console.ad360.media/events
The Segments Dashboard page lists all segments in your account.
From this page, you can create a new segment by clicking the top-right button or view a specific segment by clicking on it in the table below.
Segment Create
https://console.ad360.media/events/new
The Segment Create page allows you to add a new segment to one of your advertisers. By default, the segment will be created under the advertiser that you had selected on the previous page (before clicking on the “Create Segment” button). If you wish to create the segment under another advertiser, you can change the selected advertiser using the top-left dropdown menu.
Segments can be associated with line items so that only a specific group of users is targeted. For example if you create a segment for all users that visited your websites, you can then retarget them by using this segment.